Naturally Elegant.
Merino wool fashions designed for women who value comfort, confidence, and timeless style.
Breathable, natural, and non-synthetic—perfect for health-conscious living.
Unmistakably You.
FEATURED: Travel Wraps.
MERINO STORE
Our best selling merino wool CARDIGAN Collection.
Classic & Luxurious Merino Wool Clothing — American-Designed by a Small Family Business
Welcome to Mad About Merino — Luxury Merino Wool Clothing & Accessories
Experience the perfect blend of luxury, comfort, and sustainability with Mad About Merino. Based in the USA, we offer a curated collection of premium clothing and accessories crafted from 100% Australian Merino wool—renowned worldwide for its exceptional softness and quality.
From cozy cardigans to versatile one-size-fits-all ponchos, our timeless pieces are designed to elevate your everyday wardrobe. Whether you're shopping for a thoughtful gift or treating yourself to effortless style, you'll find garments that are as practical as they are beautiful.
Each piece is made from superfine Merino wool, offering lightweight warmth, breathability, and a soft touch you’ll love. Naturally biodegradable and machine washable, our collection is perfect for those who value both fashion and eco-conscious living.
Wholesale Inquiries Welcome
If you’re a store owner or boutique buyer interested in carrying our exclusive Australian Merino wool range, please contact us here. We’d love to hear from you!
Crafted from the finest Australian Merino wool — our entire collection is 100% Merino, ultra-soft, non-itchy, and machine washable.
Get 15% OFF your first order!
As a Mad About Merino VIP you'll be the first to know when we have special sales events.
FOCUS ON
Our versatile Merino Ponchos. Keep one in your purse for an extra layer of warmth!
At Mad About Merino, we celebrate the beauty and benefits of 100% Australian Merino wool. Our collection of non-itchy, breathable, and stylish Merino wool clothing includes scarves, travel wraps, ponchos, cardigans, and hats — all designed for luxurious comfort and timeless style. Whether you're shopping for yourself or searching for the perfect gift, our machine-washable, eco-friendly pieces make it easy to look good and feel great. Thank you for supporting our women-owned small business based in Hawaii!
